PPT – Theory of Reasoned Action and Theory of Planned Behavior ... Theory of Planned Behavior Behavior change theories with individual focus The Health Belief Model (HBM) ** The Transtheoretical Model (TTM) ** Theory of Planned Behavior (TPB) ** Other Theories: … Theory of planned behavior - [PPT Powerpoint Attitude towards behavior AB. Theory of planned behavior - [PPT Powerpoint Theory of Planned Behavior William Patch 2. In 1988, the Theory of Planned Behavior (TPB) was added to the existing model of reasoned action to address the inadequacies that Ajzen and Fishbein had identified through their … P r e d i ct i n g a n d ch a n g i … 9, pp. Theory of Planned Behavior William Patch 2.
